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LinkedIn outreach and growth, run for you, in your voice.

Blueberry Media runs LinkedIn outreach and growth for UK B2B founders and leaders: a sourced ICP lead list and personalised connection campaigns that build pipeline, not just visibility.

Book a Call → See how it works

90-day sprint, then rolling monthly

No setup fees, no lock-in

Our clients have been featured in

What this is, and why now

"Considering what we've managed to achieve in such a short amount of time, from a 40-minute call, is quite remarkable."

CEO, Consultant · Ex-IBM leader

"Our LinkedIn network grew by 173% and our business page followers by 73% within months of working with Blueberry. The outreach just keeps compounding."

Mark Balaam, Founder & CEO · imabi

"We've spent the last year building up our LinkedIn presence together, and it's been a real pleasure working with you all."

Founder CEO · EdTech and SaaS

"I had spoken to lots of different agencies and what you offer and how you deliver it is so innovative and exactly what we needed. I absolutely understand the value of it."

Co-founder · Transformation consultancy

What you actually get

Personalised, every single time.

Every card on this wall shows the kind of connection request we write: matched to a specific ICP prospect, with a note that references something real about them. Not a template with a name merged in.

Targeted connection campaigns

Requests go out to a properly sourced list matching your ICP, not a scraped database.

Personalised outreach sequencing

Each note references something real about the prospect. Follow-ups are paced, not automated.

Network growth reporting

A monthly report on connections made, replies received, and where conversations are heading.

See our process →

Sent this monthhover to pause

Marcus Webb

Head of Procurement, Norvale Group

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“Saw your post on supplier consolidation, really resonated. Would love to connect and compare notes.”

Priya Anand

COO, Fenwick Health

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“We're going through a similar operating model shift right now. Keen to swap notes if you're open to it.”

Daniel Osei

Founder, Kindled Studio

Sent

“Your take on early-stage hiring matched what we're seeing too. Would be good to connect.”

Sarah Coventry

VP Sales, Thornbury Systems

Sent

“Noticed we're both speaking at the same event next month, thought I'd say hello ahead of it.”

Alex Kimura

Director of Operations, Redline Logistics

Sent

“Your comment on the freight visibility thread was spot on. Would like to stay in touch.”

Grace Fenwick

Head of People, Halstead Group

Sent

“We're building out a similar leadership programme this quarter, would value your perspective.”

Tom Whitfield

CEO, Marrow Digital

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“Really enjoyed your recent post on founder-led sales. Would love to connect.”

Nadia Farouk

Commercial Director, Ostley Group

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“We've got a mutual connection in Claire Bevan, thought it made sense to say hello.”

Ben Okafor

Founder, Larkspur Analytics

Sent

“Your write-up on procurement data quality was one of the better ones I've read this year.”

Elin Marsh

Head of Growth, Vantage Retail

Sent

“Following your posts on retention for a while now, thought it was time to connect properly.”

The doors this opens

We open the door. What happens next is your sales process.

A reply isn't a deal. But every one of these is a prospect who'd never heard of you, choosing to write back instead of ignoring another connection request. What that conversation becomes, a call, a proposal, a client, comes down to your offer and your follow-up, not ours.

Real replies. Names softened for privacy.

How it works

Three stages, from ICP to a full outreach engine.

01Weeks 1 to 2

ICP onboarding

The same foundation call as personal branding. We define exactly who you're targeting, what makes them a good fit, and the messaging that will resonate before a single connection request goes out.

ICP mapping
Messaging framework
Target criteria

Sourced and qualified lead list, with name, role, company and location columns

247 leads sourced

02Weeks 2 to 3

Lead list build

We source and qualify a list of real prospects matching your ICP, name, role, company and location included, so outreach starts against a properly targeted list, not a scrape.

Sourced for you
Qualified, not scraped
Reviewed with you

Marcus Webb

Head of Procurement, Norvale Group

Sent

Priya Anand

COO, Fenwick Health

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Daniel Osei

Founder, Kindled Studio

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03Weeks 3 onward, ongoing

Connection campaigns & outreach

Personalised connection requests and follow-up messages go out to your list over several weeks, referencing something real about each prospect, not a copy-paste template.

Personalised notes
Paced sending
Monthly reporting

Why this matters now

Most connection requests are still sent at random.

28.5%

average LinkedIn connection acceptance rate across 13.2 million connection requests, before any targeting or personalisation is applied.

Expandi, LinkedIn Outreach Benchmarks H2 2026 (13.2m requests, May 2025–Apr 2026)

18–25%

typical LinkedIn message response rate, roughly six times higher than the ~3% average for cold email sent to the same audience.

Amra & Elma, Top LinkedIn InMail Statistics, May 2025

45%

more sales opportunities created by LinkedIn users with a high Social Selling Index than by their lower-scoring peers.

LinkedIn Sales Solutions, Social Selling Index research

Is this right for you

Who this actually works for

This works well for a specific kind of client. Here's an honest read before you book a call.

This is for you if

You run a sales-led motion and want pipeline, not just visibility
You have a defined ICP, or can define one clearly on the onboarding call
You want your network and connections to compound month over month
You're comfortable putting your name behind personalised outreach, not a mass blast

Probably not yet if

You want organic content and visibility only, with no direct prospecting
You don't have, and don't want, a target buyer list
You're expecting overnight results from a first campaign
You're looking for the cheapest automation tool rather than a properly run campaign

Why Blueberry

What you're actually comparing

If you're weighing this against doing it manually, or using a LinkedIn automation tool like Expandi, Dux-Soup or a Waalaxy-style scraper, here's the honest comparison.

Doing it manually

Automation tools

Blueberry Media

Where it comes from

You, searching for and adding contacts one by one

A scraped list, uploaded in bulk

A qualified list built from your ICP call

What it sounds like

You, if you have time to personalise each one

A template, with a first-name field merged in

You, because it's all based on your tone of voice

When the week gets busy

Outreach stops

Runs on autopilot, often past LinkedIn's own limits

Nothing changes, we run it

Contract

N/A

A rolling software subscription, but you still do the work

90-day sprint, then rolling 30-day, cancel any time after

Getting started

What happens after you book the call

Three steps, no bespoke-proposal runaround.

Intro call

A relaxed 30-minute conversation to see if we're a fit for an outreach engine, no pitch deck required.

Proposal & plan

We put together a clear proposal and define your ICP criteria, so we can start building your list quickly.

Onboarding

We build your first lead list and launch your first connection campaign. You're live within days.

Book a Call →

FAQ

Questions people ask before starting outreach.

Last updated 24 August 2026

A LinkedIn outreach and growth service builds a targeted prospect list and runs personalised connection campaigns on your behalf, so pipeline conversations start without you spending hours prospecting. At Blueberry, that means an ICP onboarding call, a sourced and qualified lead list, and ongoing connection campaigns run in your voice.

Automation tools send templated connection requests and follow-ups at scale, which is exactly the pattern LinkedIn's own systems are built to detect and restrict. We run every campaign manually, with a real person writing a personalised note that references something true about each prospect, so messages stay within LinkedIn's limits and actually get replies.

Pricing depends on list volume and campaign complexity, so we quote it properly on a call rather than guessing at a number here. Pricing in this category varies widely, so it's worth asking any provider for their real monthly volume and minimum contract length before comparing on price alone.

Yes. Every campaign is run manually within LinkedIn's connection and messaging limits, not through automation software that risks your account. Messages are written from your ICP onboarding call, in your voice and tone, and you review the messaging framework before anything goes out.

Most clients spend under two hours a month: the initial ICP onboarding call, then a brief monthly review of the lead list and campaign performance. We handle the connection requests, follow-ups and reporting.

A 90-day initial sprint, then rolling 30-day terms with 30 days notice, the same model used across Blueberry's services. No 6 or 12-month lock-in, no setup fees, no exit penalties.

Connection acceptances build from the first campaign, typically within the first couple of weeks. Replies and warmer conversations follow as the list works through, with meaningful pipeline signals typically visible at 60 to 90 days.

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